More so than ever before companies are realizing that “customer service is not a department or an area in a company – it is an attitude that every staff member and owner needs to embrace and practice.”
In the modern, highly inter-connected world everyone is serving someone. To survive, a company needs to really know its customers and offer a satisfying interaction at every contact point. Providing good service is one of the most important things that can set a business apart from the others of its kind.
